Growth, Instagram

What is a Tag To Win Giveaway?

A Tag To Win Giveaway is a giveaway in which you ask your followers to tag a friend on your post (and often both follow you) to go in the draw to win a prize.

Results:

⬆️ Increases following (at The 5th we once grew by over 20k overnight on our brand account and reviewed over 80k tags (that was still a tag > follow conversion of 25% and according to Iconosquare we were the most engaged brand in the world that day – see below)
⬆️ Increases account organic reach
⬆️ Increases engagement

Tips:

• Make the prize attainable (one watch each works better than the whole range). If it’s easy to enter, the prize should correspond.
• Make it as easy as possible to enter
• Use shoutouts or get influencers to tag their friends to boost the post.

Post:

Best practice is to feature an image that relates to the prize you’re giving away and include a clear call to action in the post like below:

Caption:

⭐️ TAG TO WIN A 5TH WATCH FOR YOU + YOUR FRIEND ⭐️
________

HOW TO PARTICIPATE:
1) Follow @the5th
2) Tag A Friend under this photo and ask them to follow @thefifthwatches

BONUS: Better your chances by tagging more than one friend in separate comments.

Please note you just BOTH be following @thefifthwatches to win.

Competition Ends in 48 Hours and the winner will be announced on Instagram.
#thefifthwatches #tagtowin